Chloe

I'm Chloe.My Chinese name is Yuchung, Lin(林侑璁).I'm from Taiwan.I'm excited but nervous to study in UW.Nice to be your classmates *0*

Friday, February 16, 2007

Week7- Visual Design & Web 2.0

When we visit one website which has both a great visual design and nice interface design to lead audiences to use easily, this experience is like listening to wonderful music, enjoying a play, and reading a poem. We would enjoy in the pleasant atmosphere to see the content of that website. Aesthetic experience occurs everywhere and gives the feeling of what is the difference between reality and simulation. In my opinions, a good and well designed website enables the users to have a unique experience that no other site can offer and what is defined as aesthetic. The article “Aesthetic Experience and the Importance of Visual Composition in Information Design” provides some key tools to help create aesthesis: Grid System, ABA Form and the rule of thirds.

The author stressed the importance of visual composition in information design, which is often neglected by the usability-orientated designers. The “look and feel" of a website is an integral part of the information design structure, rather than merely serves as a decoration of the information. The visual composition of information should be simultaneously applied with the structure and the information design. Hence, a good visual composition could enhance the communication ability of the website. As far as I’m concerned, visual composition and usability is correlated without confliction. Except for underlined links, color change in links for visited pages, and common terminology with a familiar and comfortable environment when accessing the website, designers should create a wonderful visual design on the content layout in order to bring more interests to the website for the users.


Another reading “Web 2.0: Mistaking the Forest for the Trees” mentions that Web 2.0 is user-centric. What works for the user will shape the future of the web. Content should be organized in a way that users understand and easily located in a flat navigation; besides, designers have to take into consideration multimedia, like flash, video and animation, should be appropriate for the bandwidth and typical modem setup for audience. I think that we should try to think about how people would use the site rather than thinking about what content we were going to put on it.


I extremely agree with Dave Rogers that Web 2.0 is really about users and users’ rule-- all that Web 2.0 talk of systems, applications and platforms is ultimately about empowering end-users to achieve their dreams on the Web without restriction. Web 2.0 is more interactive and interesting. For instance, many websites have provided Blog or Wiki function in order to let users to share their opinions and ideas. Besides, designers become more and more aware of the necessity to know users’ habits on using the Web, so as to design the Web content that can effectively reach the users. In a word, the design of the website should serve the user first and be flexible with users.

I found a good clip about "Web2.0 ... The Machine is Us/ing Us" from Youtube: